Ben Dillon

Author Archives: Ben Dillon

Vice President & eHealth Evangelist

It’s not just Ben’s sultry radio-voice that makes him the perfect person to be Geonetric’s eHealth Evangelist, although we do believe that increases attendance to our webinars. It’s the fact that Ben’s a thought leader. He follows healthcare technology trends like other people follow sports teams. He’s constantly researching and analyzing everything from social media strategies to accountable care organizations and determining what it all means to Geonetric, our clients and the industry as a whole. This sought-after speaker and current SHSMD board member wasn’t always in the spotlight, previously working in business process re-engineering and software development with the University of Iowa Healthcare and the Michigan Insurance Bureau. He holds a bachelor’s degree in computer engineering from the University of Michigan and a master’s degree in eBusiness and strategic management from the University of Iowa. If you saw this man’s calendar you’d be very surprised to learn that in between all his trade rag interviews and speaking engagement prep he still finds time to feed his Twitter addiction and play the Big House with the University of Michigan Alumni marching band.

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Everything You Know About Mobile is Wrong

2011 was a breakout year for mobile Internet use. I’m not just referring to the growing number, size and power of smart phones and tablets or the near-universal availability of affordable Wi-Fi and cellular data networks. Mobile Internet users have also become more numerous, adventurous and sophisticated.

The truth is we’re playing catch-up with our users. If your mobile strategy is a year old, it’s time to throw it out and start fresh.

The “Common Wisdom” Around Mobile For the early adopters, mobile ... Read More >>

Organ Donation Goes Social

The biggest hurdle with organ donation today is the lack of organs. While transplants are no small feat from a clinical perspective, the healthcare system has the capacity to do many more transplants than are done today and thousands of patients die each year while waiting to receive organs.

Surveys have shown strong support for organ donation, but this rarely translates into even the most minor of actions. Many states have made organ donation as simple as checking the box on ... Read More >>

Comments in Response to the Meaningful Use Stage 2 Notice of Proposed Rulemaking (NPRM)

Geonetric submitted comments this morning on the proposed Stage 2 requirements for Meaningful Use. We share those comments here:

As we look forward to the next stage of Meaningful Use (MU), we are excited. While the MU Stage 2 NPRM focused attention on a number of areas that most providers avoided in Stage 1, there were some pleasant surprises, particularly in the area of patient and family engagement.

Engagement

Most important is newly proposed requirements for patients to actually USE the ... Read More >>

Nielsen Misses the Mark on Mobile

“Good mobile user experience requires a different design than what’s needed to satisfy desktop users. Two designs, two sites, and cross-linking to make it all work.” – Jakob Nielsen

“Interesting, but no.” – Me

It’s been a time of explosive growth for mobile internet use and healthcare websites are no exception.  We’ve seen average growth of 300% in mobile visits to hospital and health system Web properties! It’s no surprise, therefore, that we’re spending a lot ... Read More >>

Meaningful Use Stage 2 Ushers In the Age of the Patient

We’ve had a few weeks to wrap our heads around the Meaningful Use Stage 2 Notice of Proposed Rulemaking (NPRM) and it’s clear that the Feds are looking to shake up the industry a bit. Why? It’s time to pursue the true objectives underlying healthcare I.T. adoption in HITECH.

Meaningful Use Stage 1 has been successful in moving the industry toward medical record adoption. The hurdles for demonstrating Meaningful Use in Stage 1 are low, but have caused organizations to begin ... Read More >>

Improved Health Literacy Won’t Fix Healthcare

In many of the discussions about creating empowered, engaged patients, I hear a common theme: that improving the general health literacy of Americans will largely solve the problem. It’s a view that, in hindsight, I’ve generally agreed with. If only health consumers understood the problems, challenges and tradeoffs of healthcare more fully we would stop bad behavior and when injury or illness occurred, we would make better decisions.

I have come to the conclusion that I’ve been wrong.

This idea has been ... Read More >>

Docs Top the Priority List

A client recently mentioned that his organization is transitioning from being a hospital system with clinics to a clinic system with hospitals.

The center of the healthcare universe is clearly shifting, placing physicians and physician groups squarely at the top. And with a greater emphasis being placed on physicians, the role of the Web in physician promotion becomes even more important.

What Are We Trying to Accomplish?

Ultimately, the goal is to make the Web a more effective intake tool for physicians. This ... Read More >>

With One Hand Behind Their Back

Healthcare is awash with difficult decisions. Patients need to choose between treatment options that having no guarantee of working. Care providers are on the other end of that decision process, evaluating what options are worth sharing with patients and their families and which are not. Payers have an entirely different role in the process, attempting to encourage appropriate use of healthcare resources by choosing to pay for certain procedures and not for others.

There’s no question that it’s a messy process. ... Read More >>

More Insights on Meaningful Use Stage 2

As the conference room, and then the overflow room both surged beyond their capacities with HIMSS attendees looking for insights on Stage 2 of Meaningful Use, I began wondering if there would be anything for the presenters to say. Rumors of a new Notice of Proposed Rulemaking (NPRM) have been swirling for weeks with the date gradually slipping back. Checking Twitter again confirmed that nothing had yet been released this morning.

But we soon learned the NPRM was submitted this morning ... Read More >>

HIMSS 2012 Keynote Speaker Biz Stone Takeaways

HIMSS 2012 kicked off this morning with keynote speaker Biz Stone, best known as a co-founder of Twitter. Keynotes at these shows are always a mixed bag. While the presenters typically share interesting ideas, most don’t make the leap to healthcare.

Mr. Stone’s presentation followed this pattern exactly. So let’s take a moment to translate his seven assumptions for success into healthcare terms.

We can change the world, build a business and have fun. You can’t get away with only two of the ... Read More >>