Not all healthcare organizations are created equal.
The way a five-hospital regional health system organizes its provider directory, positions itself through Web content and implements microsites is very different than how a 120-bed community hospital does those same things.
Seeing how different healthcare organizations use the Web to connect with their audiences is helpful to healthcare marketers. But seeing how organizations that are similar in size or competitive environment use the Web is invaluable.
That’s why when Geonetric recently redesigned our website, we were thoughtful about how to make our client examples as useful as possible for you – whether you market a regional health system, a community hospital or a medical clinic.