Where Does WebMD Fit In? A Free Webcast.

WebMD is the single most trafficked Web site dedicated to health-related issues, boasting some 54 million unique visitors monthly and yet few provider organizations consider it as a part of their online strategy.

On Wednesday, I’m co-presenting a Webinar with Cynthia Newton of HCCG and Brian Bierbaum of Priority entitled Optimizing WebMD to Reach Your Target Audience.  We’ll look at what WebMD brings to the table and the various opportunities to utilize this destination site in your overall plan. 

I hope you’ll register for this free Webinar.  As an added bonus, each registered attendee will receive a copy of the WebMD Health Services White Paper “What Matters to Consumers When Selecting a Hospital.”

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Ben Dillon

About Ben Dillon

Ben’s a big picture type of guy. He loves sharing new ideas in digital marketing, keeping a watchful eye on healthcare industry trends and seeing how it all intersects. A sought-after speaker, writer, blogger and current SHSMD board member, Ben’s an influential voice in healthcare marketing, helping organizations across the country embrace online strategies to engage health consumers. Combine his industry savvy with his background in software development and you can see why he’s also an important member of Geonetric’s software team, ensuring our content management system stays a step ahead of market needs. Ben holds a master’s degree in eBusiness and strategic management from the University of Iowa and a bachelor’s degree in computer engineering from the University of Michigan. When he’s not traveling and evangelizing, Ben enjoys cooking with his family and playing the Big House with the University of Michigan Alumni marching band.

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