We all knew it was only a matter of time. We’ve spent many hours helping clients build Facebook Fan Pages and customize them to convey a consistent message from the main website to social media.

Now Twitter wants to get in on the fun. They recently announced the addition of “Brand Pages” to the Twitter service. These brand pages allow organizations to create customized Twitter profiles with logos, banners, taglines and “promoted tweets” that remain at the top of the profile.

This could be another great way to get your message across. You can utilize your Twitter brand page to promote a service line, upcoming event or provide public announcements in the case of an emergency. The possibilities are endless!

In December, Twitter said the brand pages will be rolling out to all accounts over the next few months.