Confab 2012, “These Are My People!”

My experience at Confab 2012 (The Content Strategy Conference) this past week was filled with informative back-to-back sessions, tweets flying back and forth at supersonic speeds, and extremely insightful conversations with other content strategists. As Kristina Halvorson, the CEO of Brain Traffic and founder of Confab, put it: “These are your people!”

My week started with an all-day content strategy workshop that really validated Geonetric’s content processes and illustrated that other people have the same successes and roadblocks I have when it comes to managing content. The session definitely reminded me that if my job was easy, I wouldn’t be walking through our front door morning after morning. I truly love what I do at Geonetric every day.

I must say I am very impressed with the effort put forth at this conference by Brain Traffic. I was humbled to be learning from, talking with, and in the presence of superstars in this evolving industry. And I’m so grateful Geonetric invests in their employees and encourages us to attend conferences like Confab.

I left the conference with a novel’s worth of notes, an expanded Twitter network, about a million blogs to follow, and a never-ending list of content strategy books to read. Oh, and about ten extra pounds… did I mention they had an official cake sponsor? These are my people!

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Maggie Blaisdell

About Maggie Blaisdell

Maggie’s more than just a great content strategist. She brings a strong background in marketing communications and graphic design to her role as both a product owner and content strategist – allowing her to see content as a piece of the bigger picture and how it can support both organization and user goals. Maggie holds a bachelor’s degree from Mount Mercy University in marketing and communications with a minor in art and a focus in graphic design. This ceramic artist and photographer is an active member of the Cedar Rapids Jaycees, an organization that donates its proceeds back into the local community. Maggie’s known for her drastic hair changes, but it’s not a fashion statement. It’s for a cause. Over the last few years she has donated her hair to Beautiful Lengths helping to provide real-hair wigs to women living with cancer.

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