A Cohesive Health Library Experience

You know the value health libraries can provide your organization and your site visitors. The content supports service line marketing efforts, gives care providers a resource for reliable patient education information and enhances your online brand.

However, too often health content solutions tend to seem isolated and out-of-sync with the rest of the hospital’s website.

That’s why we’ve been working closely with Healthwise® to create a solution that aligns with our holistic approach to online strategy. The Healthwise Knowledgebase features a vast array (more than 40,000 pages!) of top-quality, evidence-based health content along with images, illustrations and interactive tools. Most important is their emphasis on shared decision making. Healthwise created content that facilitates conversations between patients and care providers aimed at addressing the difficult decisions patients face.

Together with Healthwise, we’ve made it possible to truly integrate accurate and current health content into your website’s user experience. Visitors who are learning about service lines, checking out symptoms, or receiving a secure message from your staff can now have high-quality health content at their fingertips.

In the next release of our VitalSite content management solution you’ll find the ability to:

  • Create links to Healthwise health content from anywhere in your site with just a few clicks. Link to relevant health topics from a service line page, news article or even in a secure message
  • Use SmartPanels to dynamically promote relevant providers, events and services, alongside health library content
  • Integrate your health library with the look, feel, site search, navigation and content of your site
  • Do all this through a single vendor relationship and on a single software platform

And, of course, these features have been built into our VitalSite software, meaning the capabilities will continue to grow and evolve as we release new versions of the software every quarter.

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David Sturtz

About David Sturtz

David uses his deep background in design, content strategy and product development to bring vision and innovation to Geonetric’s digital marketing and content practices. He has tackled healthcare digital marketing challenges from all sides, from designing user-friendly information architectures to building content management software that runs websites for hundreds of healthcare brands. He holds a master’s degree in library and information science from Drexel University and a bachelor’s degree in design from the University of Northern Iowa.

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