Google Recognizing “Mobile-Friendly” Pages in Search Results


hand holding mobile phone

It’s no secret that mobile traffic is up significantly. After all, many of you are probably reading this very blog with some sort of mobile device. Even if you’re not, it’s probably within arm’s reach!

Google recently announced that they will start letting users know which pages in the search results appear to be mobile-friendly. It’s a useful feature that I think will really help users know which results to choose when doing a search.

According to Google, pages may be marked “mobile-friendly” if they avoid using technology such as Flash (which isn’t very friendly to mobile devices), has design and content elements that size appropriately for such devices (responsive design, anyone?) and they may even detect how far apart links are from each other.

At Geonetric, we’ve always believed that providing the user the best experience on whichever device they use is not only a good idea, but THE idea. These changes from Google, which will roll out slowly in the coming weeks, appear to be another great win for webmasters striving to provide all users a great experience.

To learn more and to see all the criteria for getting pages recognized as “mobile-friendly”, check out Google’s blog post.

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This entry was posted in Marketing, Mobile, Search/SEO/PPC by Casey Hansen. Bookmark the permalink.
Casey Hansen

About Casey Hansen

Casey possesses extensive social media experience and expertly monitors trends in healthcare social media usage. He uses his industry insight and creative ideas to help Geonetric clients create social media strategies that increase brand awareness and improve loyalty. In addition, Casey also works with clients to develop customized search engine optimization services and search engine marketing campaigns. He reviews analytics and helps clients understand the impact social media, SEO, and SEM have on their overall online marketing efforts.

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