Traditional healthcare marketing campaigns primarily focus on attracting prospects, making a connection and then having them complete a desired action. For years healthcare marketers have followed this plan when developing marketing campaigns. Countless hours are spent putting a comprehensive marketing … Continue reading
Doesn’t it sound fun to go diving in the Caribbean or to go camping alongside penguins? It does! And the people who market these types of adventures do so in creative ways that don’t feel like marketing. They create great … Continue reading
It has been a little more than a year since we took the radical step to eliminate traditional management entirely. The goal was to extend the observations we had made from human psychology and the performance of Agile teams to … Continue reading
It’s been said that a journey of a thousand miles begins with a single step. We took our first step toward Agile in 2008 with our development team. We’ve taken hundreds of additional steps since then. But by 2013, we … Continue reading
There are lots of companies that use agile software development methods like Scrum to varying degrees of success. Just getting the hang of the techniques is difficult for organizations steeped in traditional development approaches. It has taken us years to … Continue reading
As we were in the middle of developing the newest version of our VitalSite product last fall, we weren’t making the progress we wanted-even though the whole team was running full tilt and putting in its best efforts. We had … Continue reading
Meet Shelly, our newest Web Content Strategist and Writer. Shelly helps our clients tell their story on the Web. Here’s some information about our latest #GEOSTANDOUT.
Meet Lindsey, a social media and Google Analytics guru! Lindsey joined the Digital Marketing team in April as a Digital Marketing Coordinator. But there is more to Lindsey than creating stellar campaigns and analyzing data. Check out what our newest … Continue reading
At Geonetric, Agile coaches are an important part of our culture. They are relentlessly focused on improving team and individual performance. We’re excited to welcome our newest coach, Sarah Ernst. Here’s some more about our latest #GEOSTANDOUT.
Geonetric hired about 20 new employees last year – and with that kind of growth it’s hard to get to know all the new people delivering amazing websites and digital marketing to our clients. That’s why our human resources team … Continue reading
Cone Health Medical Group has more than 500 providers, over 100 locations and one goal in mind: connect potential patients with physicians who can help them feel their best. That’s why Cone Health Medical Group decided to change the focus … Continue reading
We’ve started down a path to radically change the way we build software at Geonetric. The journey started, as these things so often do, with an innocent conversation. The conversation explored how we can get valuable new software capabilities into … Continue reading
About two months ago, at the Geonetric client symposium, we launched the beta version of our new Form Builder. This new tool allows our clients to build their own forms and publish them to their websites. Our goal with Form … Continue reading
For Valentine’s day this year, my wife got us his and hers Jawbone UP fitness trackers. But being the technology rebel that I am, I carry a Windows Phone. Unfortunately the Jawbone lacks any app support for my platform of … Continue reading
We talk quite a lot at Geonetric about organizational agility – the ability to experiment, change and adapt quickly. Agility is a key strength for corporations today, particularly for those in rapidly changing markets. And when it comes to changing … Continue reading